Ankit IT Solutions – Training Institute

Keywords Research and Types of Keywords

Keywords can be categorized based on their length, specificity, and intent. Here are the few types of keywords: 1. Short-tail keywords: These are short and general keywords that typically consist of one or two words. Short-tail keywords usually have high search volumes but are highly competitive. Examples include “shoes,” “digital camera,” or “SEO.” 2. Long-tail

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What is Customer research or Buyer Persona?

Customer research Customer research is the process of gathering information about the needs, preferences, and behaviors of a target customer base. This information can be used to develop more effective marketing strategies, products, and services that meet the needs of customers and drive business success. Some common methods of conducting customer research in digital marketing

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What is Digital Marketing?

Digital marketing refers to the practice of using digital channels such as search engines, social media, email, websites, and mobile applications to promote products or services to consumers. It involves a range of techniques such as search engine optimization (SEO), content marketing, social media marketing, email marketing, pay-per-click (PPC) advertising, and more. The aim of

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