Learn digital marketing from industry experts, get certified by a certified institute, work on real projects, get 100% job placement assistance, and become a pro digital marketer in 2024.
As the most trusted and best digital marketing institute in Mumbai, we have trained 1000+ digital marketers over the last 7 years. Enroll now to jumpstart a promising career with Ankit IT Solutions.
If your aim is to be master in digital marketing skills practically and building a promising career in digital marketing field, Ankit IT Solutions conducts job-oriented and 100% practical Digital Marketing Course in Mumbai is for you.
Best Digital Marketing Course with 100% Practical in
Mumbai
If you have the right skills, you will be on your way to not only building a great career, but also starting your own Digital Marketing Agency.
At Ankit IT Solutions, our aim to help you to acquire all types of digital marketing skills, including SEO (Search Engine Optimization), Social Media Marketing (SMM), Google Ads, YouTube Marketing, Content Marketing, App Store Optimization (ASO), Email Marketing, Meta Marketing, and much more.
Anyone can learn digital marketing whether you are a college learner, job seeker, freelancer, business owner, or even an existing marketer who wants to make it big, this digital marketing training program is for you.
Best Certification Course on Digital Marketing
Best-in-class digital marketing course content taught by experienced faculty and industry experts in the form of online marketing classes, recorded video lectures, case studies and live projects. Now integrated with Generative AI modules.
Practical Digital Marketing Course with Real Projects
- 6 Months Mentorship Program
- Recorded Lectures Access
- Assignment-Based Learning
- Industry-Oriented Curriculum
- 100% Placement Assistance
- 100% Online Training
- Weekday & Weekend Batches
- Student Portal & Android App
- Live Project Training
- Apply for Job on Portal
- Freelancing Guidance
- Certification After Course
- 90+ Hours of Live Online
- 25+ Latest Modules
- Community Support Groups
- Beginner Friendly
- Comprehensive Curriculum
- Practical Tool Training
- 24/7 Student Dashboard
- Downloadable Templates
- Government-Recognized
- ISO Certified Institute
- Trainer as Career Coach
- Resume Portfolio Building
Learning Benefits
- Master online advertising
- Reach global customers
- Improve website SEO rankings
- Grow with social media marketing
- Run Google Ads & PPC effectively
- Run Facebook & Instagram Ads
- Avoid common digital marketing mistakes
- Track and measure campaigns
- Become a digital marketing expert
- Generate quality leads for businesses
Career Benefits
- Get better job opportunities in digital marketing
- Start your own freelancing career online
- Work from home with flexible projects
- Sell digital products online
- Make your own brand popular online
- Monetize blogs and websites with ads
- Start Freelancing and Make Money as a individual
Eligibility Criteria
For admission to this Digital Marketing Program in, the candidate should have:
- Home Makers / Housewife
- 12th Pass out any by Subjects
- Any Graduates/ University Students
- Job Seekers
- Entrepreneurs/ Advertisers
Digital Marketing Course Curriculum in Mumbai
- Module-1 Introduction to Digital Marketing
- Module-2 Domain/ Hosting Understanding
- Module-3 Blogger Website Development
- Module-4 Graphic Designing
- Module-5 SEO: Search Engine Optimization
- Module-6 Google Search Console
- Module-7 Social Media Marketing
- Module-8 WordPress Websites Development
- Module-9 Google Analytics
- Google-10 Google Tag Manager
- Module-11 Customer Research
- Module-12 Facebook & Instagram Marketing
- Module-13 Google ADS (PPC Marketing)
- Module-14 Youtubing Marketing
- Module-15 Google AdSense
- Module-16 MOBILE Marketing
- Module-17 Affiliate Marketing
- Module-18 E-MAIL Marketing
- Module-19 App Store Optimization (ASO)
- Module-20 ORM- Online Reputation Mang.
- Module-21 Digital Marketing Strategies
- Module-22 WhatsApp Digital Marketing
- Module-23 Lead Generation for Business
- Module-24 E-Commerce Marketing
- Module-25 Earn as a Freelancer
MODULE - 1 DIGITAL MARKETING BASICS
MODULE - 2 WEBSITE / BLOG DEVELOPMENT (BLOGGER)
- What Is Blogging & Website
- What is Domain Name & Types of Extensions
- What is Web Hosting, cPanel?
- Topic Selection
- Formats Of Blogging
- Understanding Blog
- Introduction To Blogger.Com
- Creating Post & Pages
MODULE – 3 CONTENT MARKETING
- Marketing fundamentals
- Web content from marketing point of view
- Social content to attract audience
- SEO content for effective google crawl
- Blog content for submissions
- Creating content calendar
- Content marketing guidelines
- content best practices
- Do’s and Don’ts
MODULE – 4 GRAPHIC DESIGNING
- How to Use Canva?
- Create Designs Using Canva
- Digital Banner Designing
- Choose Right Dimensions for Your Designs
- Logo & Art Designing
- Live Practice– Designing Logos and Banners
- Design Images for social media Posting
- Gif Animation
MODULE – 5 SEO: SEARCH ENGINE OPTIMIZATION
- What Is Search Engine?
- Top Search Engines
- What is SEO?
- How does it work?
- Competitors research
- SEO website guidelines Webmaster tool
- SEO content Keywords research
- On page/ Off page optimization
- Local SEO
- SEO tools
MODULE – 6. KEYWORD RESEARCH TOOLS PRACTICAL
- What Is Keyword
- Keyword Research
- Tools Used For Keyword Research
- How To Use Keyword Planner
- Types Of Keywords
- Semrush SEO Tools
- AHREFS Tools
- SERP Tools
- Etc
MODULE – 7. ONPAGE - SEO
- What Are Meta Tags & Importance
- Title tags
- Meta Description
- URL Optimization
- Content Optimization
- Heading 1 To 6
- Bullets / Points
- Anchor Text
- Image Optimization
- Internal links
- Images / Videos
- User experience (UX)
MODULE – 8. OFFPAGE - SEO
- What Are Backlinks & Create Backlinks
- Do Follow & No Follow
- Domain & Page Authority
- Keyword In Anchor Text
- Image Submission Sites
- Blog Commenting
- Guest Posting
- Social Media Bookmarking
- Influencer Marketing
- Events
- Guest Posting
- Reviews
MODULE – 9. TECHNICAL SEO
- What Is Sitemap
- What Is Robots.Txt e
- What Is SSL
- Site Security (HTTPS)
- What Is Schema e
- What Is AMP
- 404 Error
- 301 / 302 Redirection
- Website Speed
- Mobile Optimization
- Pagination
MODULE – 10. LOCAL SEO
- Google My Business (GMB)
- Account Creation
- Business Creation
- Verifying Listing
- Keyword Optimization
- Multiple Listings
- Local Citations
- Localized Content
- Online Reviews
MODULE – 11. SEO FRIENDLY CONTENT
- Focus Keyword Research
- LSI Keywords
- Highlight Keywords
- Content Structures
- Type Of SEO Content
MODULE – 12. GOOGLE SEARCH CONSOLE
- What is Google Search Console?
- verify my website in Google Search Console
- use the URL Inspection tool in Google Search Console
- Submitting Sitemap
- Submitting International Targeting
- Understanding Organic Performance
MODULE – 13. SOCIAL MEDIA OPTIMIZE
- Understanding social media platforms
- Creating business pages
- Posting on pages
- Increasing followers
- Best practices
- Audience insight
- Influence of social media
- Viral marketing
- Generating word of mouth
- Hashtag uses
- Social media content Case Studies
- Tools Used for Social Media Automation
- Schedule Post & Connect Social Channels
- Creating Social Media Calendar List
MODULE – 14. FACEBOOK OPTIMIZATION
- Facebook Account Creation
- What is Facebook Business/ Fan Page & Group
- Facebook Business Pages Creation & Optimization
- Facebook Business Group Creation
- Managing Facebook Post, Comments
- Use Tag in Post on Facebook Page & Group
- How to Schedule post for a Month or Weak at a Time
MODULE – 15. INSTAGRAM OPTIMIZATION
- Basic Of Instagram
- Create Instagram Profile & Customize
- Optimize (User Id / Name / Profile Logo / Biography)
- Types of Instagram Account
- Instagram Posts Creation & Importance of Hashtags
- Instagram Growth Strategy – 30 Days Plan
- Basic Understanding of Instagram Algorithm
MODULE – 16. LINKEDIN OPTIMIZATION
- Introduction of LinkedIn
- Best Practices for Profile Setup
- Creation & Designing Posts
- LinkedIn Advertising Basic Concept
- LinkedIn Company Pages
- LinkedIn Advanced Search
MODULE – 17. PINTEREST OPTIMIZATION
- Setting & Understanding Business Account
- Pinterest Profile Setup & Optimization
- Claim Your Website
- Pins
- Analytics
- Brand Building on Pinterest
- Pinterest Content Strategy
- Use Pinterest for Marketing
- Analytics, Measurement Tools, and Ads
MODULE – 18. QUORA OPTIMIZATION
- Introduction to Quora
- Create Quora Profile & Optimize Profile
- Post/ Answering Questions Perfectly
- Quora Traffic Building Strategies
- Types of Quora Ads
MODULE – 19. WORDPRESS WEBSITES DEVELOPMENT
- Introduction To Domain & Hosting
- Install Xampp on local Server
- Introduction of WordPress / WordPress installation
- WordPress dashboard & Managing users
- WordPress Post, Page Creation
- Installing Themes/ Plugins
- Creating & Designing Web Pages
- WordPress for Blogging/ Ecommerce
MODULE - 2 0. WORDPRESS FOR ECOMMERCE WEBSITE
- E-Commerce Creation
- Understanding E-Commerce
- Installing Woo – Commerce
- Product Listing
- Store Setup Setting
- Offer / Discount/ Coupon Code
- Online Payment Gateway Setup
MODULE – 21. GOOGLE ANALYTICS
- What is Google Analytics
- How to Set Up Account Google Analytics?
- Property Creation in Google Analytics
- Real Time Traffic
- Audience
- Concept of Cookies
- Understanding Website Analytics
- Reports in Google Analytics
- Users/Access in Google Analytics
MODULE – 22. GOOGLE TAG MANAGER
- What is Google Tag Manager?
- Setting up Google Tag Manager
MODULE – 23. CUSTOMER RESEARCH
- Market Research & Competitor Analysis
- Finding Out Customer Needs, Pain Points and Trends
- Need to study Consumer Behavior
- Customer Persona Creation Steps/Questions
MODULE – 24. SOCIAL MEDIA MARKETING
- Introduction to ads on FB, Insta, Twitter, LinkedIn, Youtube Setting up ads account
- Pixel setup
- Different campaigns type
- Choosing right targeting
- Layer targeting
- Different types of ads
- Video advertising
- Campaigns bids and budgets
- Ad placements
- Campaign analysis
- Campaign optimization
- Reporting
MODULE – 25. FACEBOOK & INSTAGRAM MARKETING
- What is Meta Marketing?
- Create Facebook ads Manager Account
- Placement Options in Facebook ads Manager
- Audience and Targeting Optimization
- Running Image/Video Ads
- Running Carousal Ads
- Lead Generation Ads
- Ad Copies and Copywriting
- Landing Page Optimization
- Facebook Pixel
- Facebook Analytics A/B Testing
- Facebook Ads for Affiliate Marketing
- Reporting for Facebook Ads
- Facebook Messenger Marketing
- How to Get Clients from Facebook Ads for your business?
MODULE – 27 GOOGLE ADS (PPC MARKETING)
- Introduction To Search Engine Marketing
- Introduction to Google Ads
- How does Google Ads Work?
- Different Types of Google Ads
- Importance of Landing Pages
- Concept Of PPC Marketing
- Search Ad best practice
- What is “Click-through-Rates” CTR
- What is Impression and Click?
- Add Rank Position / Calculation
- What is Quality Score and CPC
- Understanding Bidding Strategy
- Display ads creation
- Image ads
- Intent and interest-based ads
- Youtube marketing
- Video ads creation
- Types of video ads
- Shopping ads creation
- Google merchant center account
- Shopping ads best practices
- Application based ads
- Apps promotion
MODULE – 28. YOUTUBING MARKETING
- Setting Up YouTube Channel
- YouTube Channel Branding (Art, Logo)
- How To Optimize YouTube Channel
- Channel Advance Setting & Verification
- Channel Trailer Creation
- Creating Thumbnail, I-Card also End Screen
- How To Optimize Videos for SEO & Rankings
- Video Tags, Description
- YouTube Earning Opportunities
- YouTube Channel Monetization criteria
- Tools to Use for Channel Growth
- Recording Videos Guide
- Editing Video / Audio Using Right Tools
- Uploading a Demo Video & Optimizing It
- Checklist for YouTube Videos
- Power of YouTube Live
- A Complete Check List for Upload Video on YouTube
MODULE – 29. AFFILIATE MARKETING
- What Is Affiliate Marketing
- How To Apply for Affiliate Marketing
- Types of affiliate programs
- Requirements to become an affiliate
- Payment methods
- Which products to promote
- Affiliate platforms
MODULE – 30. E-MAIL MARKETING
- What Is Email Marketing
- Benefits Of Email Marketing
- Creating Subscriber/ email List
- Creating Template
- Top Tools for Email Marketing
- Automation in Email Marketing
- What is Mail Chimp
- Sign Up Mail Chimp
- How to Write an Email?
- Setup Email Campaign using Mail Chimp
- Call to Actions in Email Marketing
- Email Cycles
- Open rates, Click through rate,
- Conversion Rate Optimization
- Spam Score in Email Marketing
- Lead Generation (Paid)
- Track Performance of Send Emails
MODULE – 31. APP STORE OPTIMIZATION (ASO)
- What is App Store?
- What is Google/ Apple/ Microsoft/ Amazon App Store?
- Deference Among Apple App, Google Play Store, Microsoft Store, Amazon Appstore
- Signup Play Console (Paid 3000)
- Upload App on App Store
- What is App Store Optimization?
- Top Ranking Factor on App Store
- Paid Campaigns for ASO
- How to Increase App Downloads?
- App Store Marketing on Facebook
- App Store Marketing on Google
MODULE – 32. ORM- Online Reputation Mang
- Engaging with customers
- Positive Reviews
- Resolving negative reviews
- Customer Feedback Surveys
- Competitor Analysis
- Customer Testimonials
MODULE – 33. WHATSAPP DIGITAL MARKETING
- Customer Support
- Product Announcements
- Catalogue Creation and Premotions
MODULE – 34. LEAD GENERATION FOR BUSINESS
- What Is Lead
- Landing Page Optimization
- Understanding Thank You Page
- Content Marketing with Lead Forms
- Email Marketing Campaigns
- Social Media Advertising
- Landing Pages with Lead Forms
EARN AS A FREELANCER
- What Is Freelancing
- How Freelancing Works
- How To Quote Client
- How To Get Clients
- Creating Freelancing Portfolio
- Freelance Writing
- Graphic Design
- Website Development
- Social Media Management
- Online Tutoring or Consulting
- Video Editing and Production
- E-commerce Services
Career Options in Digital Marketing
Junior & Mid-Level Career Options
- Digital marketing intern
- Digital marketing executive
- SEO Executive
- Link Building specialist
- Social media specialist
- Google Ads specialist
- Email marketing specialist
- Web Analyst
- Online reputation executive
- Content marketing executive
Higher Level Digital Marketing Job Titles
Digital marketing strategist
Digital marketing manager
Social media manager
Digital Marketing Head
Paid Advertising manager
Digital Branding Head
Start Your Own Business
Become a Professional Blogger
Earn with Affiliate Marketing & AdSense
Start Freelancing Services
Start your own agency
Become a YouTuber
Start your Drop shipping business